Last updated: 17th February 2026

Who we are

Alex AV LTD (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use and protect your personal information when you use our website, contact us, or use our services.

Data Controller: Alex AV LTD

Email: alex@alexav.co.uk

Telephone: +44 7737 569463

Registered address: 39 Belle Vue Road, Earl Shilton, Leicester, Leicestershire, United Kingdom, LE9 7PA

What information we collect

We may collect and process the following information:

• Your name, email address and phone number

• Company/organisation name (if provided)

• Enquiry details and any information you choose to send us

• Basic website usage information (for example pages visited, device/browser type, approximate location, and IP address) via cookies/analytics

• If you become a customer: project details and invoicing information (we do not store full card details)

How we collect your information

We collect information when you:

• Submit a form on our website

• Email, call or message us

• Browse our website (cookies/analytics)

• Work with us as a customer during a project

How we use your information

We use your information to:

• Respond to enquiries and provide quotes

• Deliver our services and communicate about your project

• Manage administration such as invoicing and record keeping

• Improve our website and understand how it’s used

• Send marketing updates only where you have opted in (you can unsubscribe at any time)

Lawful basis for processing

Under UK GDPR, we process personal data using one or more of the following lawful bases:

• Consent (e.g. marketing emails, non-essential cookies)

• Contract (to deliver services or take steps before entering a contract)

• Legitimate interests (e.g. responding to enquiries, improving our services/website)

• Legal obligation (e.g. tax and accounting requirements)

Cookies and analytics

We use cookies and similar technologies to help our website function and to understand how visitors use it. Where available, you can manage cookie preferences via our cookie banner, and you can also control cookies through your browser settings.

Sharing your information

We do not sell your personal data. We may share information with trusted third parties where necessary to run our website and business, such as:

• Website hosting and maintenance providers

• Email and productivity tools

• Analytics providers (e.g. website traffic reporting)

• Payment providers (if applicable)

• Professional advisers (accountants/legal) where required

We only share what is necessary and expect these providers to protect your information.

International transfers

Some suppliers may process data outside the UK. Where this happens, we use appropriate safeguards (for example, adequacy regulations or approved contractual terms) to help protect your data.

How long we keep your information

We keep personal information only for as long as necessary for the purpose it was collected, including legal, accounting or reporting requirements. Typically:

• Enquiries: up to [6–24 months]

• Customers: for the duration of the relationship, then up to 6 years for tax/accounting records (where applicable)

Your rights

You have rights under data protection laws, including:

• Access to the personal data we hold about you

• Correction of inaccurate or incomplete data

• Deletion of data (where applicable)

• Restriction or objection to certain processing

• Data portability (where applicable)

• Withdrawal of consent (where processing is based on consent)

You also have the right to complain to the Information Commissioner’s Office (ICO).

Data security

We take reasonable technical and organisational measures to protect your personal data. While no online service can guarantee absolute security, we work to keep your information safe.

Links to other websites

Our website may contain links to third-party websites. We are not responsible for their content or privacy practices. Please review their privacy policies before providing personal information.

Changes to this policy

We may update this Privacy Policy from time to time. The latest version will always be published on this page.

Contact us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact:

Alex AV LTD

Email: alex@alexav.co.uk

Telephone: +44 7737 569463

Registered address: 39 Belle Vue Road, Earl Shilton, Leicester, Leicestershire, United Kingdom, LE9 7PA